The Difference in Email Marketing

Other, similarly priced discount services draw some people in with their free offers, but the clunky interface and not-so-visible charges can be infuriating. We actually attract a *lot* of clients who have long been frustrated by other places sub-par template designs and crummy navigation, so we always distinguish ourselves by our emphasis on design and our user-friendly interface. Here’s a bit more info:

Price
Other rates may seem lower at first glance, but they charge for a lot of the extras that we account for in the one-time setup fee. One example: the number of images you want to include in a campaign are limited with other services, and adding extra image slots comes with an additional fee. We have 39 layout options for use with every account at no extra cost.

Additionally, others charge a fee based on the number of contacts stored, whereas we charge based on the number of emails sent. Our model falls into email best practices for growing your list to expand your audience and potential marketing opportunities, and sending only relevant messages at an appropriate frequency.

Design
Custom design through other places can run in the several hundreds of dollars and take up to 4 weeks to complete—it is priced in a manner that almost seems intended to discourage clients from seeking it out. With us, each account comes with one custom designed stationery, which we include in the startup fee. Each custom designed stationery thereafter is $100 per request. Keep in mind, we are also building some of the campaigns for clients, this is a service they would not get by using any other email service directly, which brings me to the next point.

Support
Our expertise is your biggest asset when selling against a simple email marketing service. We are counseling clients on email best practices. Maybe we are building campaigns for some clients, or advising them on how to incorporate email marketing into their current marketing plan. We offer them a full range of services, a comprehensive package, designed to make them successful.